The Media Centre is part of the continuing development strategy adopted by the Ministry under the leadership of His Excellency Minister of Interior General Shaikh Rashid bin Abdullah Al Khalifa. The Centre has been set up with the purpose of reaching out to the media and maintaining round-the-clock contact with print and electronic resources in Bahrain and elsewhere in the Arab world. 

As the main source of interaction between the media and the ministry, the centre's focus is on transparency while imparting information. The centre is dedicated to providing 24-hour coverage of the news, activities and events concerning the ministry. It is the primary source for all media entities looking for news and information and offers the same to government departments and directorates as well, besides updating the latter with the latest developments on local and regional issues. In addition to interacting with the media organisations and the departments in various ministries, the Media Centre also offers a host of services to the public and visitors by answering their queries and offering them services they might require.  

Indeed the centre acts as a link between the ministry and the public and private organisations as well as those interested in the ministry's events and activities. 

Vision 

To play an outstanding and pioneering role in the field of police media.  

Mission 

To scan and analyse police-related news reports published in different media whether locally or internationally and carry out police media programmes in conformity with the Ministry of Interior policy of maintaining public security, safety and order.  

Strategic aims of the Media Centre 
 

1. Provide an information base founded on sound security-related research, statistics and studies. 
2. Observe and analyse different mass media sources to create a coherent image to facilitate the Ministry's leadership in decision making. 
3. Assess public opinion and foresee any crises. 
4. Develop the concept of all-around security among security cadres and enhance communication with the public through police media messages. 
5. Formulate a media policy that takes into account the latest changes in mass media communication and projects an accurate image of the Ministry. 
6. Constantly improve the skills and abilities of the security personnel in line with the changes in mass media.

Aligning the Police Media Centre's objectives with the Sustainable Development Goals (SDGs)

The Centre's commitment to contributing to the achievement of the National and International Sustainable Development Goals

Within the framework of government directives aimed at achieving the Kingdom of Bahrain's Vision 2030, the Police Media Centre, affiliated with the General Directorate of Media and Security Culture, is committed to supporting the Sustainable Development Goals through the following:

• Goal 16: Peace, Justice, and Strong Institutions

Supporting community stability through spreading security awareness and crime prevention.

• Goal 4: Quality Education

Providing educational and awareness content that raises public awareness among all groups, including youth and students.

• Goal 17: Partnerships for the Goals

Strengthening partnerships with the media, educational institutions, and civil society in joint awareness campaigns.